Wednesday, 9 February 2011

practice audience profile for vogue magazine


Practise Audience Profile for Vogue Magazine

The magazine ‘Vogue’ has a demographic profile, with the age range between 20-40 year old women. Their marital status would be between 60% married and 40% single. The 60% would most likely be the 30-40 year old women whilst the 40% single woman would most likely be aged around 20-lte 20’s. The regionality ‘Vogue’ is aimed at someone who lives in a big detached house, with a range rover for a car in the mainstream cities. For example London, NY, Paris etc. Their social status would be a, b, c1 which covers high managerial and professional occupations and focuses all the middle classes.
My psychographic profile is mostly aimed for the succeeds in life and aspirers which focuses on the rich and the people who want a luxury lifestyle. ‘Vogues’ lifestyle subsets are aimed at the DINKS which are people who have double income and have no children. Their hobbies would include shopping in places like Prada, Chanel, Gucci, getting their nails done, fashion shows etc.

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